Believing together in goals and growth
Partners
Companies that believe in my goals, and whose name literally crosses the finish line with me.
Season 2026
Who races with me
Wcup and Veldeman are my main partners and feature on the front of my race suit.
Become a partner
Growing together
In my partnerships I look for partners who believe not only in my goals, but also in the power of growing together. I am convinced that together we can achieve far more than alone. A strong partnership is built on open communication, respect for each other’s objectives and a willingness to invest in each other’s success.
I am committed to giving my utmost, both in competition and in my business relationships. Let’s work towards a sustainable future and strive for success on every front.
Goals 2027
Five goals, one direction
What I want to achieve in 2027, and what that means for you as a partner.
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International competition
Racing at the highest level of the international triathlon circuit: the IRONMAN Pro Series, IRONMAN 70.3 and Challenge.
For your brand: International pro start lines, race photography and media coverage.
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Local engagement
Racing, and performing well, at local events in my partners’ regions.
For your brand: Visibility close to your customers and staff, with an athlete they can actually meet.
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International podiums
Multiple podium finishes at international races, building on five pro podiums in 2026.
For your brand: Podium images and press coverage: the strongest content there is.
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Top 40 PTO World Rankings
A place in the top 40 of the PTO World Rankings (November 2026: #54).
For your brand: Association with an athlete breaking into the world’s elite.
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Top 20 IRONMAN 70.3 Worlds – pro
A top-20 finish at the IRONMAN 70.3 World Championship in Chattanooga (USA), 28–29 August 2027. In 2026: 30th in Nice.
For your brand: A presence on the biggest stage in middle-distance racing.
These are sporting ambitions for 2027, not achieved results. The 2027 race calendar is being built; local races are chosen in consultation with partners. World Championship entry is by qualification.
Partnership packages 2027
Choose your role in the story
Each package is a starting point that we tailor to your objectives.
Co-partner
Main partners Wcup and Veldeman are on the front of the race suit. As co-partner, you take the most visible spot alongside them: on the front, directly above or below their logos. Your support lets me focus entirely on my sporting goals.
- A full international pro season: coaching, equipment, race entries and everything else needed to perform at the top level.
- Your logo on the front of the race suit, above or below the main partners: your brand crosses every finish line. Named as co-partner on social media, in press releases and in interviews.
- Exclusivity in your sector. Two corporate sessions a year, with your choice of a sports session, clinic or inspirational talk. Selected images to use on your own channels.
- Personal contact and an update after every race. An annual planning meeting on the season and activations. An invitation to experience a race up close.
- Objectives agreed upfront and an annual report covering races, results, published content and real Instagram and LinkedIn statistics.
Travel partner
International racing is the only way to the top. You cover travel and accommodation, so I can race against the strongest fields and keep raising my level.
- Logo on the back or legs of the race suit. Mentioned at every international race.
- An ‘On the road’ content series from race trips, which you can also use on your own channels.
- One corporate session a year: a sports session or inspirational talk for your team.
- An update after every trip, an invitation to a race in Belgium and an annual report.
Apparel partner
High-quality, technical training and race kit is crucial to performance, and it is a showcase that both my partners and I can be proud of.
- Logo on the back or legs of the race suit and on the training kit: seen at every race and in every training post.
- Kit content through every phase of the season, from winter training to race season.
- One group training session with me for your team or customers.
- A quarterly update, an invitation to a race in Belgium and an annual report.
Camp partner
Training camps are where the big gains are made: focused, intensive blocks of work. You make these key preparation periods possible.
- A social media mention for every camp, with camp content under your name, such as ‘[your brand] Training Camp’.
- One group run or ride with me for your team or customers.
- An update after every camp and an annual report.
Team partner
For local businessesFor local businesses and SMEs that want to be part of the story with an accessible investment.
- Mentions in seasonal posts and the partner overview, with extra attention at races in your region.
- A quarterly personal update and an invitation to a race in Belgium.
- Join a network of local businesses that back me together.
Product partner
In kindFor brands in sports equipment, recovery, sports technology or personal care that want to see their product perform at the highest level.
- Your product used in training and racing, with honest feedback and product content.
- Feedback from elite-level use, valuable for product development and marketing.
- Visibility in line with the value of the products supplied.
Activations in practice
Moving together
A partnership truly comes to life when your staff, customers and community share in it. Depending on your package, the following activations are available to discuss.
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Team sports session
A guided run, ride or mobility session for your staff, adapted to every level.
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Inspirational talk
From coach to pro race winner: goal-setting, discipline and perseverance, translated to work and team performance.
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‘My first triathlon’ clinic
An accessible introduction for staff or customers, working towards a shared goal. I coached Ageas staff to their first sprint triathlon in Bruges.
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Group training
Train alongside a pro athlete: a stand-out moment for customer events and team building.
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Local partner day
I race in your region and you invite customers or staff to meet me.
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Content day
A photo or video shoot featuring your product, team or location, for your own channels.
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Wellbeing insights
Practical advice on training, recovery and staying active, drawn from my coaching experience.
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Reporting & review
A clear annual report and a review meeting to help the partnership grow.
Join me in 2027
In 2027 I want to take the next step: the top 40 of the PTO World Rankings and a top-20 finish at the IRONMAN 70.3 World Championship in Chattanooga. I’m looking for partners who want to share that journey and grow stronger along the way.